Our Story
Three Decades Operating the World's Most Complex Environments
Vasta & Associates has spent over 30 years running the operations behind the world’s largest events: Olympic Games, World Cups, Super Bowls, Formula 1, and global summits. EventQueue is what we learned, turned into technology.
How We Got Here
01 · We Operated the Impossible
Seven Olympic Games, four FIFA World Cups, six Super Bowls, five Formula 1 Grand Prix, presidential inaugurations, and G7, G20, NATO, Americas, and APEC summits—the complex environments others only plan for, we have operated.
02 · We Identified the Missing Layer
Across every event, we encountered the same challenge: fragmented data, disconnected systems, and critical decisions made too late. The information existed. What was missing was the intelligence layer capable of connecting it all.
03 · We Built the Solution
We created EventQueue (EQ), an AI-enabled Operational Intelligence Layer that transforms real-world activity into real-time awareness, predictive insight, and coordinated action.
04 · We Connect the Ecosystem
Today, EQ integrates with leading AI, cloud, sensor, and enterprise workflow platforms—including Google Cloud, Gemini, and ServiceNow—to bring real-world operational intelligence into the enterprise AI ecosystem.
Trusted at the Highest Levels
From securing and moving heads of state to coordinating millions of fans, Vasta has earned the trust of the agencies and organizations that cannot afford to fail. Our founder chaired the Austin U.S. Formula 1 Grand Prix Security & Transportation Task Force, uniting more than 150 stakeholders across 100+ agencies.
Presidential Inaugurations
Entrusted with the Nation’s Highest-Profile Moments
Operational planning and transportation logistics for multiple U.S. Presidential Inaugurations, among the most security-critical events in the world.
Leadership
Lou Vasta
President, Vasta & Associates. 30+ years in event operations and transportation logistics: 7 Olympics, 3 World Cups, 6 Super Bowls, 28 All-Star Games, 5 F1 Grands Prix, presidential inaugurations, and APEC/NATO/G7 summits.
Terrence M. Ryan
Partner; CEO & Chairman, Calcium Health. 30+ years in technology, cloud, and SaaS. Founded Knightsbridge (data & technology consulting), grew and sold it to Hewlett-Packard; former CEO of LaunchPoint.
Johann Sedlmair
Partner; Co-founder & Board Director, Urban Integrated, Inc. 25+ years in technology, software consulting, and digital transformation. Leadership roles at Ernst & Young, SAP, and RICOH. Advances Smart City initiatives across European and U.S. markets.
Experience That Cannot Be Simulated
The best algorithms still need the right playbook. Let’s bring three decades of operational experience, powered by EventQueue, to your environment.